Launch Videos

Customer story

A customer tells the story of the problem and the result.

Median views
22k
Against library
0.1×
Launches
1
Top quartile
0 / 149

Small sample: 1 launch with views. Treat the median as a sketch, not a benchmark.

Every customer story launch against the libraryEach dot is one launch; the dark tick is the median.
  1. Customer storyn=1 · median 22k
  2. All launchesn=598 · median 407k

One launch Median Views, log scale

Show the data
GroupVideosMedian25th pct75th pctMax
Customer story121,65221,65221,65221,652
All launches598407,120103,0301,346,326138,357,050

How to use this hook

A starting script to adapt, not a measured optimum. Swap the brackets for your own product.

  1. 0–5sThe customer, by name and role: “We were losing [X] every week.”
  2. 5–20sThe moment they tried the product, on screen.
  3. 20–40sThe result in their words, with one number.

DoUse a real, named customer with a measurable result.

AvoidOnly one launch here uses this style, so there’s no benchmark for it.

Top examples

  1. Y CombinatorAI agent.@with_sherpa turns more website visitors into customers by running experiments…No spoken openingCustomer story22k views1:13Apr 27

The evidence

  • The pooled analysis reports median 21,652 views, n=1, matching the figure computed here.
  • Top views quartile (≥1.3M): 0 of 149 videos. Bottom quartile (≤103k): 1 of 149.
Against every hook style
  1. Benchmark or stat1.2Mn=31
  2. Product name reveal808kn=15
  3. Demo first558kn=140
  4. Teaser540kn=28
  5. Humor or meme536kn=22
  6. Bold claim532kn=50
  7. Funding announcement303kn=91
  8. Founder story279kn=43
  9. Problem, then agitate257kn=177
  10. Customer story22kn=1

Library median 407k (n=598)Light bars: fewer than 10 videos

Show the data
GroupMedian viewsVideos (n)
Benchmark or stat1,233,02631
Product name reveal807,50215
Demo first557,771140
Teaser540,34428
Humor or meme535,53422
Bold claim532,01450
Funding announcement302,61791
Founder story278,53043
Problem, then agitate256,923177
Customer story21,6521

Typical customer story launches

The four closest to the median, which say more about this hook than the outliers do.

  1. Y CombinatorAI agent.@with_sherpa turns more website visitors into customers by running experiments…No spoken openingCustomer story22k views1:13Apr 27

Where it shows up

Category
CategoryVideosShare
AI agent1100%
Length
LengthVideosMedian views
1–2 min122k

All 1 customer story launches, by views

  1. Y CombinatorAI agent.@with_sherpa turns more website visitors into customers by running experiments…No spoken openingCustomer story22k views1:13Apr 27
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Videos belong to the companies that posted them and play through X’s official embed, which loads only after you click. Hook labels and “why it worked” notes are AI-assisted analysis and can be wrong. Curated from public launch posts on X. Data as of Nov 4, 2026. Corrections and removal