Launch Videos
Morphic
Hey dad.
The spoken opening line (at most 25 words).
373k views
Fewer views than 51% of the library · #308 of 598
- Runtime
- 2:33
- Posted
- Sep 15, 2026
- Pace
- 164 wpm
today we launch @morphic_io: the sovereign AI platform around one core principle. human…
Nothing from X loads until you click. Loading fetches X’s embed script, which can set cookies. Nothing autoplays from this page. Open on X
Launch anatomy
When each beat happens. Beats that weren’t found are left out; the full transcript isn’t published.
- First five secondsQuestion
- Company named1:20
Not detected: product named, demo starts, call to action
164 words a minute · brisk
Launches at this pace have a median of 327k views (n=215). Pace covers the whole runtime, pauses included.
Show the data
| Pace | Median views | Videos (n) |
|---|---|---|
| Sparse (0–80) | 571,511 | 84 |
| Conversational (80–140) | 346,258 | 185 |
| Brisk (140–180) | 326,715 | 215 |
| Dense (180–+) | 670,380 | 71 |
How it compares
- 1.3× the median founder story launch (279k, n=43)
- 2.6× the median enterprise SaaS launch (142k, n=61)
- 0.9× the library median (407k, n=598)
- All launchesn=598 · median 407k: 598 launches, median 407,120 views
- Founder storyn=43 · median 279k: 43 launches, median 278,530 views
- enterprise SaaSn=61 · median 142k: 61 launches, median 142,330 views
One launch Median This launchViews, log scale
Show the data
| Group | Videos | Median | 25th pct | 75th pct | Max |
|---|---|---|---|---|---|
| All launches | 598 | 407,120 | 103,030 | 1,346,326 | 138,357,050 |
| Founder story | 43 | 278,530 | 64,992 | 1,099,296 | 39,909,098 |
| enterprise SaaS | 61 | 142,330 | 32,387 | 515,672 | 19,483,811 |
Similar launches
All 43 founder story launchesSame hook style, closest view count, same category first.
- Chatbaseenterprise SaaSWe are launching a new series where we sit down with @Chatbase customers from around the…
Hello everyone, Sandra from ChadBase here.
Founder story516k viewsRuntime 21:15Apr 27 - Typeenterprise SaaSToday we're officially launching @typedotcom, the shared space for your team's best AI…
At our last company, Slack was an investor, OpenAI was a customer, and Atlassian acquired us.
Founder story430k viewsRuntime 1:23Sep 9 - LinearAI agentIntroducing coding sessions. Linear Agent can now triage issues, investigate the cause…
Linear is already the shared contact system for teams.
Founder story309k viewsRuntime 7:06Jun 11 - NEURAMILLenterprise SaaSHappy Fourth of July! 🇺🇸 We won the last 250 years. We invented, built, and learnt…
Of all things Americans are, we are makers.
Founder story207k viewsRuntime 1:05Jul 4
Hook style, category, “why it worked” and the takeaway are AI-assisted labels, not hand-reviewed. Beat timings miss some moments: “not detected” does not mean it never happened.
Get weekly insights on every new launch video
Every week, a breakdown of each new B2B launch video: how it hooks viewers in the first few seconds, and what worked.
One short email a week.
Unsubscribe with one click, any time.
We use your email only to send this digest. See our privacy policy.
Videos belong to the companies that posted them and play through X’s official embed, which loads only after you click. Hook labels and “why it worked” notes are AI-assisted analysis and can be wrong. Curated from public launch posts on X. Data as of Nov 4, 2026. Corrections and removal