Launch Videos

This is Pocket.

The spoken opening line (at most 25 words).

2.2M views

More views than 85% of the library · #88 of 598

Runtime
1:30
Posted
Aug 19, 2026
Pace
168 wpm
Pocket on X

Pocket just crossed $100M in Annualized Run Rate. We went from $1M → $100M in just 7…

1:30 · Aug 19, 2026

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Launch anatomy

When each beat happens. Beats that weren’t found are left out; the full transcript isn’t published.

Launch anatomy for PocketRuntime 1:30. First five seconds: Other spoken line. Company named at 0s. Call to action at 1:25.0–5s hook · Other spoken lineCompany named at 0s0s Company namedCall to action at 1:251:25 Call to action0:000:220:451:081:30
  • First five secondsOther spoken line
  • Company named0s
  • Call to action1:25

Not detected: product named, demo starts

Narration pace

168 words a minute · brisk

Narration pace: 168 words per minute; library median 142.SparseConversationalBriskDenselibrary median 142

Launches at this pace have a median of 327k views (n=215). Pace covers the whole runtime, pauses included.

Show the data
PaceMedian viewsVideos (n)
Sparse (0–80)571,51184
Conversational (80–140)346,258185
Brisk (140–180)326,715215
Dense (180–+)670,38071

How it compares

  • 4.0× the median demo first launch (558k, n=140)
  • 3.0× the median hardware/robotics launch (736k, n=33)
  • 5.4× the library median (407k, n=598)
Where this launch landsEach dot is one launch. The ringed dot is this one.
  1. All launchesn=598 · median 407k
  2. Demo firstn=140 · median 558k
  3. hardware/roboticsn=33 · median 736k

One launch Median This launchViews, log scale

Show the data
GroupVideosMedian25th pct75th pctMax
All launches598407,120103,0301,346,326138,357,050
Demo first140557,771197,9071,810,652138,357,050
hardware/robotics33735,612203,1692,211,64344,763,150

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All 140 demo first launches

Same hook style, closest view count, same category first.

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Hook style, category, “why it worked” and the takeaway are AI-assisted labels, not hand-reviewed. Beat timings miss some moments: “not detected” does not mean it never happened.

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Videos belong to the companies that posted them and play through X’s official embed, which loads only after you click. Hook labels and “why it worked” notes are AI-assisted analysis and can be wrong. Curated from public launch posts on X. Data as of Nov 4, 2026. Corrections and removal