Launch Videos

What if building an app was only the beginning?

The spoken opening line (at most 25 words).

39k views

Fewer views than 87% of the library · #526 of 598

Runtime
1:33
Posted
May 21, 2026
Pace
105 wpm
Whip on X

Today we’re launching @joinwhip AI has made it easier than ever to build software, but…

1:33 · May 21, 2026

Nothing from X loads until you click. Loading fetches X’s embed script, which can set cookies. Nothing autoplays from this page. Open on X

Launch anatomy

When each beat happens. Beats that weren’t found are left out; the full transcript isn’t published.

Launch anatomy for WhipRuntime 1:33. First five seconds: Claim or number. 0–5s hook · Claim or number0:000:230:461:101:33
  • First five secondsClaim or number

Not detected: company named, product named, demo starts, call to action

Narration pace

105 words a minute · conversational

Narration pace: 105 words per minute; library median 142.SparseConversationalBriskDenselibrary median 142

Launches at this pace have a median of 346k views (n=185). Pace covers the whole runtime, pauses included.

Show the data
PaceMedian viewsVideos (n)
Sparse (0–80)571,51184
Conversational (80–140)346,258185
Brisk (140–180)326,715215
Dense (180–+)670,38071

How it compares

  • 0.2× the median problem, then agitate launch (257k, n=177)
  • 0.1× the median consumer app launch (549k, n=40)
  • 0.1× the library median (407k, n=598)
Where this launch landsEach dot is one launch. The ringed dot is this one.
  1. All launchesn=598 · median 407k
  2. Problem, then agitaten=177 · median 257k
  3. consumer appn=40 · median 549k

One launch Median This launchViews, log scale

Show the data
GroupVideosMedian25th pct75th pctMax
All launches598407,120103,0301,346,326138,357,050
Problem, then agitate177256,92360,264948,24644,763,150
consumer app40548,742148,4792,260,62319,449,956

Similar launches

All 177 problem, then agitate launches

Same hook style, closest view count, same category first.

  1. Slashyconsumer appExcited to announce Slashy The first email client that works for you. The real cost of…No spoken openingProblem, then agitate73k views0:25Jun 2
  2. KashufintechToday we announce @trykashu to the world, having raised exactly $0. We built Kashu for a…The story of money has always been a story of us.Problem, then agitate39k views1:57Apr 15
  3. Zaroenterprise SaaSIn three years every company will have a context layer the same way every company today…Imagine paying for a luxury hotel room only to end up staying in a prison cell.Problem, then agitate39k views1:37Jun 9
  4. Odoconsumer appYour inbox feels like walking into a room where people are yelling at you all at once…I hope this email finds you well.Problem, then agitate25k views1:12Apr 14

Hook style, category, “why it worked” and the takeaway are AI-assisted labels, not hand-reviewed. Beat timings miss some moments: “not detected” does not mean it never happened.

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Videos belong to the companies that posted them and play through X’s official embed, which loads only after you click. Hook labels and “why it worked” notes are AI-assisted analysis and can be wrong. Curated from public launch posts on X. Data as of Nov 4, 2026. Corrections and removal