Launch Videos

Miso, get me to Saint-Tropez tomorrow night.

The spoken opening line (at most 25 words).

1.6M views

More views than 78% of the library · #128 of 598

Runtime
1:30
Posted
Aug 31, 2026
Pace
125 wpm
Miso on X

18 months ago we set out to build an AI-native travel agent in iMessage. We booked the…

1:30 · Aug 31, 2026

Nothing from X loads until you click. Loading fetches X’s embed script, which can set cookies. Nothing autoplays from this page. Open on X

Launch anatomy

When each beat happens. Beats that weren’t found are left out; the full transcript isn’t published.

Launch anatomy for MisoRuntime 1:30. First five seconds: Other spoken line. Company named at 0s.0–5s hook · Other spoken lineCompany named at 0s0s Company named0:000:220:451:081:30
  • First five secondsOther spoken line
  • Company named0s

Not detected: product named, demo starts, call to action

Narration pace

125 words a minute · conversational

Narration pace: 125 words per minute; library median 142.SparseConversationalBriskDenselibrary median 142

Launches at this pace have a median of 346k views (n=185). Pace covers the whole runtime, pauses included.

Show the data
PaceMedian viewsVideos (n)
Sparse (0–80)571,51184
Conversational (80–140)346,258185
Brisk (140–180)326,715215
Dense (180–+)670,38071

How it compares

  • 2.9× the median demo first launch (558k, n=140)
  • 4.2× the median AI agent launch (377k, n=164)
  • 3.9× the library median (407k, n=598)
Where this launch landsEach dot is one launch. The ringed dot is this one.
  1. All launchesn=598 · median 407k
  2. Demo firstn=140 · median 558k
  3. AI agentn=164 · median 377k

One launch Median This launchViews, log scale

Show the data
GroupVideosMedian25th pct75th pctMax
All launches598407,120103,0301,346,326138,357,050
Demo first140557,771197,9071,810,652138,357,050
AI agent164376,795101,5391,583,684138,357,050

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All 140 demo first launches

Same hook style, closest view count, same category first.

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Hook style, category, “why it worked” and the takeaway are AI-assisted labels, not hand-reviewed. Beat timings miss some moments: “not detected” does not mean it never happened.

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Videos belong to the companies that posted them and play through X’s official embed, which loads only after you click. Hook labels and “why it worked” notes are AI-assisted analysis and can be wrong. Curated from public launch posts on X. Data as of Nov 4, 2026. Corrections and removal