Launch Videos

I'm proud to announce that Owner has now driven over a billion dollars in sales for local restaurant owners.

The spoken opening line (at most 25 words).

2.1M views

More views than 83% of the library · #99 of 598

Runtime
1:50
Posted
Apr 29, 2026
Pace
159 wpm
Owner on X

Introducing Grader: the world's first AI CMO for restaurants. It’s helped us drive over…

1:50 · Apr 29, 2026

Nothing from X loads until you click. Loading fetches X’s embed script, which can set cookies. Nothing autoplays from this page. Open on X

Launch anatomy

When each beat happens. Beats that weren’t found are left out; the full transcript isn’t published.

Launch anatomy for OwnerRuntime 1:50. First five seconds: Intro or brand. Company named at 1s. Demo starts at 23s. Call to action at 1:48.0–5s hook · Intro or brandCompany named at 1s1s Company namedDemo starts at 23s23s Demo startsCall to action at 1:481:48 Call to action0:000:280:551:221:50
  • First five secondsIntro or brand
  • Company named1s
  • Demo starts23s
  • Call to action1:48

Not detected: product named

Narration pace

159 words a minute · brisk

Narration pace: 159 words per minute; library median 142.SparseConversationalBriskDenselibrary median 142

Launches at this pace have a median of 327k views (n=215). Pace covers the whole runtime, pauses included.

Show the data
PaceMedian viewsVideos (n)
Sparse (0–80)571,51184
Conversational (80–140)346,258185
Brisk (140–180)326,715215
Dense (180–+)670,38071

How it compares

  • 1.7× the median benchmark or stat launch (1.2M, n=31)
  • 5.5× the median AI agent launch (377k, n=164)
  • 5.0× the library median (407k, n=598)
Where this launch landsEach dot is one launch. The ringed dot is this one.
  1. All launchesn=598 · median 407k
  2. Benchmark or statn=31 · median 1.2M
  3. AI agentn=164 · median 377k

One launch Median This launchViews, log scale

Show the data
GroupVideosMedian25th pct75th pctMax
All launches598407,120103,0301,346,326138,357,050
Benchmark or stat311,233,026128,8492,273,08811,035,212
AI agent164376,795101,5391,583,684138,357,050

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All 31 benchmark or stat launches

Same hook style, closest view count, same category first.

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Hook style, category, “why it worked” and the takeaway are AI-assisted labels, not hand-reviewed. Beat timings miss some moments: “not detected” does not mean it never happened.

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Videos belong to the companies that posted them and play through X’s official embed, which loads only after you click. Hook labels and “why it worked” notes are AI-assisted analysis and can be wrong. Curated from public launch posts on X. Data as of Nov 4, 2026. Corrections and removal