Launch Videos

Benchmark or stat

Opens with one specific number: a benchmark, a metric, a dollar figure, a count.

Median views
1.2M
Against library
3.0×
Launches
31
Top quartile
14 / 149
Every benchmark or stat launch against the libraryEach dot is one launch; the dark tick is the median.
  1. Benchmark or statn=31 · median 1.2M
  2. All launchesn=598 · median 407k

One launch Median Views, log scale

Show the data
GroupVideosMedian25th pct75th pctMax
Benchmark or stat311,233,026128,8492,273,08811,035,212
All launches598407,120103,0301,346,326138,357,050

How to use this hook

A starting script to adapt, not a measured optimum. Swap the brackets for your own product.

  1. 0–3s“[Product] [does X] in [number] — [comparison].”
  2. 3–15sShow where the number comes from: the run, the chart, the test set.
  3. 15–30sName the conditions and one limit, then show the product working.

DoUse one number you can defend in a reply thread.

AvoidStacking three stats, or a number you can’t source.

Top examples

  1. Matic Robotshardware/roboticsIntroducing Cues: Voice & Gesture control for Matic We raised $115M and spent 9 years to…We've raised $115 million and spent nine years to build the world's first intuitive home robot.Benchmark or stat11.0M views2:05Aug 13
  2. Superblocksenterprise SaaSIntroducing Superblocks 2.0: AI-generated enterprise apps – finally under IT control…Last month, $300 billion was wiped out from SaaS stocks due to vibe coding fears.Benchmark or stat4.6M views2:13Apr 14
  3. RoktfintechANNOUNCEMENT: Rokt has just paid out over $1 BILLION to brands. Rokt is a money printing…This is what $1 billion looks like in single dollar bills.Benchmark or stat4.4M views1:40Apr 13
  4. magicXdev toolWe just solved the biggest UX problem in AI. Today, we're releasing AI Autocomplete, a…Introducing AI Autocomplete, a breakthrough for every product with a text box that will increase your conversions 50% or more.Benchmark or stat4.0M views1:14Jul 21

The evidence

  • The pooled analysis reports median 1,233,026 views, n=31, matching the figure computed here.
  • Top views quartile (≥1.3M): 14 of 149 videos. Bottom quartile (≤103k): 7 of 149.
  • Repeat-company check: for companies with more than one launch here, benchmark or stat videos sit at 0.91× their own company’s median, below it (n=6). Too few videos to lean on. company_sensitivity.by_dimension.hook_style
  • Use a specific, defensible benchmark instead of a generic superiority claim, and never invent a number to fit the pattern. The repeat-company result above weakens this one: part of the pooled lift is probably who is launching, not the hook.
Against every hook style
  1. Benchmark or stat1.2Mn=31
  2. Product name reveal808kn=15
  3. Demo first558kn=140
  4. Teaser540kn=28
  5. Humor or meme536kn=22
  6. Bold claim532kn=50
  7. Funding announcement303kn=91
  8. Founder story279kn=43
  9. Problem, then agitate257kn=177

Library median 407k (n=598)

Show the data
GroupMedian viewsVideos (n)
Benchmark or stat1,233,02631
Product name reveal807,50215
Demo first557,771140
Teaser540,34428
Humor or meme535,53422
Bold claim532,01450
Funding announcement302,61791
Founder story278,53043
Problem, then agitate256,923177
A specific number vs. a generic claim
  1. benchmark/stat1.2Mn=31
  2. bold claim532kn=50

Library median 407k (n=598)

From stats.json by_dimension.hook_style.

Show the data
GroupMedian viewsVideos (n)
benchmark/stat1,233,02631
bold claim532,01450

Typical benchmark or stat launches

The four closest to the median, which say more about this hook than the outliers do.

  1. With CoveragefintechIn 2014, I took on real estate brokers w/ my company Opendoor In 2023, I took on the…I'm proud to announce that With Coverage now protects over $50 billion in yearly revenue for more than a thousand of the world's fastest growing…Benchmark or stat1.4M views2:00Aug 12
  2. Gatik Aifunding$200M raised. Driverless freight operating commercially today. Customers like @pepsico…$600 million in contracted revenue, Fortune 50 customers like PepsiCo, trucks running day and night in Arizona, Arkansas, Texas and Canada.Benchmark or stat1.2M views1:21Aug 25
  3. Freehand.aienterprise SaaSWe saved $260M in cash for cos. like Meta, Unilever, and J&J by finding baseless charges…Last year, Freehand recovered $260 million at Meta, Unilever, and J&J in overpaid invoices.Benchmark or stat1.2M views2:04Jul 29
  4. Gorgiasenterprise SaaSWe’ve raised over $100M to create AI customer support that doesn’t sound like AI slop…Introducing Gorgias AI Agent 3.0, the world's first customer support agent that outperforms human teams.Benchmark or stat1.1M views2:22Jul 21

Where it shows up

Category
CategoryVideosShare
AI agent1032%
dev tool723%
enterprise SaaS413%
AI model413%
fintech26%
funding26%
hardware/robotics13%
consumer app13%
Length
LengthVideosMedian views
Under 30s1364k
30–60s8423k
1–2 min151.2M
2–3 min71.4M

All 31 benchmark or stat launches, by views

  1. Matic Robotshardware/roboticsIntroducing Cues: Voice & Gesture control for Matic We raised $115M and spent 9 years to…We've raised $115 million and spent nine years to build the world's first intuitive home robot.Benchmark or stat11.0M views2:05Aug 13
  2. Superblocksenterprise SaaSIntroducing Superblocks 2.0: AI-generated enterprise apps – finally under IT control…Last month, $300 billion was wiped out from SaaS stocks due to vibe coding fears.Benchmark or stat4.6M views2:13Apr 14
  3. RoktfintechANNOUNCEMENT: Rokt has just paid out over $1 BILLION to brands. Rokt is a money printing…This is what $1 billion looks like in single dollar bills.Benchmark or stat4.4M views1:40Apr 13
  4. magicXdev toolWe just solved the biggest UX problem in AI. Today, we're releasing AI Autocomplete, a…Introducing AI Autocomplete, a breakthrough for every product with a text box that will increase your conversions 50% or more.Benchmark or stat4.0M views1:14Jul 21
  5. Prime IntellectAI agentIntroducing Prime Agent: A self-improving RLM harness for coding and long-running…Introducing Prime Agent, our general purpose coding harness.Benchmark or stat3.2M views0:44Aug 5
  6. BlandfundingToday, we’re announcing that we’ve closed our Series C and raised $100M to continue…By now, Bland is already answering your customers' calls on the first ring, day or night, with over $175 million answered last year.Benchmark or stat2.3M views1:06Jun 16
  7. CartesiaAI modelSonic-3.6 is now generally available. In January we made a bet: stop tuning the existing…We're number one on the TTS leaderboards.Benchmark or stat2.3M views1:31Aug 27
  8. AgentCloakAI agentIntroducing AgentCloak: Use any AI without sharing your real data. Chinese AI services…The tech that Fortune 500 companies pay me six figures to use just became a free browser extension.Benchmark or stat2.3M views1:58Sep 18
  9. Factorydev toolIntroducing model routing to Factory. Factory Router picks the right model for every…No spoken openingBenchmark or stat2.3M views0:50Jun 2
  10. StanAI agentIntroducing Stanley: The first AI Head of Content that will help you grow your…I've generated over $500 million in revenue for the world's top entrepreneurs.Benchmark or stat2.1M views2:16Jul 30
  11. OwnerAI agentIntroducing Grader: the world's first AI CMO for restaurants. It’s helped us drive over…I'm proud to announce that Owner has now driven over a billion dollars in sales for local restaurant owners.Benchmark or stat2.1M views1:50Apr 29
  12. Skild AIAI agentWe just hit 100M ARR within 10 months of starting deployments. We are in factory lines…Skilled just passed $100 million of ARR.Benchmark or stat1.7M views1:53Sep 10
  13. Not Diamonddev toolToday we’re announcing Not Diamond Code, the world’s most powerful intelligent model…No spoken openingBenchmark or stat1.5M views0:31Aug 4
  14. With CoveragefintechIn 2014, I took on real estate brokers w/ my company Opendoor In 2023, I took on the…I'm proud to announce that With Coverage now protects over $50 billion in yearly revenue for more than a thousand of the world's fastest growing…Benchmark or stat1.4M views2:00Aug 12
  15. Gatik Aifunding$200M raised. Driverless freight operating commercially today. Customers like @pepsico…$600 million in contracted revenue, Fortune 50 customers like PepsiCo, trucks running day and night in Arizona, Arkansas, Texas and Canada.Benchmark or stat1.2M views1:21Aug 25
  16. Freehand.aienterprise SaaSWe saved $260M in cash for cos. like Meta, Unilever, and J&J by finding baseless charges…Last year, Freehand recovered $260 million at Meta, Unilever, and J&J in overpaid invoices.Benchmark or stat1.2M views2:04Jul 29
  17. Gorgiasenterprise SaaSWe’ve raised over $100M to create AI customer support that doesn’t sound like AI slop…Introducing Gorgias AI Agent 3.0, the world's first customer support agent that outperforms human teams.Benchmark or stat1.1M views2:22Jul 21
  18. WillowAI modelIntroducing Atlas 1. Willow's new frontier speech-to-text model. It outperforms…Today, we are releasing our state-of-the-art speech-to-text model called Willow Atlas One.Benchmark or stat838k views1:23Apr 1
  19. Pilot ProtocolAI agent1/ Today we're introducing Pilot Protocol: the Network OS for agents. A network where…250,000 users found Pilot on their own.Benchmark or stat655k views2:18Jul 27
  20. ElevenLabsAI modelToday we’re introducing Scribe v2: the most accurate transcription model ever released…Eleven Labs speech-to-text just had another major breakthrough with Scribe v2.Benchmark or stat558k views0:51Jan 9
  21. LlamaIndexdev toolWe built the fastest PDF -> markdown parser in the world 🚀⚡️ AND it’s more accurate than…No spoken openingBenchmark or stat364k views0:26Jun 18
  22. Patrick JiangAI agentIntroducing Harness-1, a 20B search agent trained with a state-externalizing harness. >…No spoken openingBenchmark or stat289k views0:56Jun 6
  23. OpusClipAI agentWith OpusClip, 300M+ clips have already turned raw video into social media growth. And…Our users have made over 300 million social clips over the past few years using Opus Clip, and we've become the product that millions of…Benchmark or stat238k views1:04Aug 26
  24. Shobhitdev toolIntroducing SuperCmd v2 🚀 - Completely rebuilt in Swift for native performance. Raycast…No spoken openingBenchmark or stat129k views1:08Jul 30
  25. SimAI agentIntroducing Sim Search Agents can now use your credentials to build an agentic knowledge…Over 100,000 builders and teams at Rivian, Volkswagen, and eXp Realty have used Sim to build fully autonomous agents across IT, HR, marketing go-to-market, and…Benchmark or stat102k views1:20Sep 17
  26. Youlearnenterprise SaaSIntroducing Hanji. Turn your scanned, faxed, and handwritten documents into structured…70 million pages for 2.5 million users.Benchmark or stat60k views1:27Jul 28
  27. Antifailuredev toolI'm 16 and I just solved the CI/CD problem. The issue right now is that Series A to…Last year, developers changed the world's software more than 5 billion times.Benchmark or stat48k views1:26Sep 12
  28. Y Combinatordev toolAre you missing out on the next 10x engineer? Saffron (@trysaffron) lets companies…90% of the code.Benchmark or stat29k views1:03Apr 28
  29. WeaveAI modelToday we’re Releasing Weave Router 2.0. Weave Router now performs better, faster and…Today we're releasing Weave Router 2.Benchmark or stat23k views0:34Sep 10
  30. OpenWhisprconsumer appWe just crossed 100k downloads of OpenWhispr! 🤯 This feels like a good time for a…Open Whisper just crossed 100,000 downloads.Benchmark or stat14k views0:59Sep 10
  31. WhitespaceAI agentWe're excited to launch @whitespacehqai on @ycombinator today! Whitespace gives…Whitespace makes wholesale distributors millions each year by making sure they stock the perfect amount of inventory.Benchmark or stat11k views0:57Jul 16
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Videos belong to the companies that posted them and play through X’s official embed, which loads only after you click. Hook labels and “why it worked” notes are AI-assisted analysis and can be wrong. Curated from public launch posts on X. Data as of Nov 4, 2026. Corrections and removal