Launch Videos

AI videos look incredible on social and small screens.

The spoken opening line (at most 25 words).

344k views

Fewer views than 54% of the library · #323 of 598

Runtime
1:29
Posted
Aug 18, 2026
Pace
130 wpm
Topaz Labs on X

📢 Big release: New video model 🚀 Introducing Hyperion 2.5: convert 8-bit AI video into…

1:29 · Aug 18, 2026

Nothing from X loads until you click. Loading fetches X’s embed script, which can set cookies. Nothing autoplays from this page. Open on X

Launch anatomy

When each beat happens. Beats that weren’t found are left out; the full transcript isn’t published.

Launch anatomy for Topaz LabsRuntime 1:29. First five seconds: Other spoken line. Call to action at 1:19.0–5s hook · Other spoken lineCall to action at 1:191:19 Call to action0:000:220:441:071:29
  • First five secondsOther spoken line
  • Call to action1:19

Not detected: company named, product named, demo starts

Narration pace

130 words a minute · conversational

Narration pace: 130 words per minute; library median 142.SparseConversationalBriskDenselibrary median 142

Launches at this pace have a median of 346k views (n=185). Pace covers the whole runtime, pauses included.

Show the data
PaceMedian viewsVideos (n)
Sparse (0–80)571,51184
Conversational (80–140)346,258185
Brisk (140–180)326,715215
Dense (180–+)670,38071

How it compares

  • 1.3× the median problem, then agitate launch (257k, n=177)
  • 0.7× the median dev tool launch (465k, n=76)
  • 0.8× the library median (407k, n=598)
Where this launch landsEach dot is one launch. The ringed dot is this one.
  1. All launchesn=598 · median 407k
  2. Problem, then agitaten=177 · median 257k
  3. dev tooln=76 · median 465k

One launch Median This launchViews, log scale

Show the data
GroupVideosMedian25th pct75th pctMax
All launches598407,120103,0301,346,326138,357,050
Problem, then agitate177256,92360,264948,24644,763,150
dev tool76464,900185,732938,0914,777,820

Similar launches

All 177 problem, then agitate launches

Same hook style, closest view count, same category first.

  1. Cautiondev toolToday we're launching @CautionHosting, a hosting platform for software you can't afford…We got hacked.Problem, then agitate494k views1:32Aug 4
  2. Parallel Web Systemsdev toolIntroducing Parallel Search Turbo: the fastest and most affordable way to bring the web…Access to the web is now fundamental to building useful AI applications.Problem, then agitate398k views1:36Jul 13
  3. turbopufferdev toolyour product is only as smart as the data it can reach. make your product smart. unleash…This is your product.Problem, then agitate326k views1:13Sep 10
  4. OpenRouterdev toolIntroducing the OpenRouter MCP, live model intelligence right inside your agent Your…Coding agents like Cloud Code, Codex, Cursor have gotten pretty good at helping us build things.Problem, then agitate265k views2:30Jun 25

Hook style, category, “why it worked” and the takeaway are AI-assisted labels, not hand-reviewed. Beat timings miss some moments: “not detected” does not mean it never happened.

Weekly, free

Get weekly insights on every new launch video

Every week, a breakdown of each new B2B launch video: how it hooks viewers in the first few seconds, and what worked.

Hook breakdown included

One short email a week.

Unsubscribe with one click, any time.

You are on the list. The first email arrives next week.

We use your email only to send this digest. See our privacy policy.

Videos belong to the companies that posted them and play through X’s official embed, which loads only after you click. Hook labels and “why it worked” notes are AI-assisted analysis and can be wrong. Curated from public launch posts on X. Data as of Nov 4, 2026. Corrections and removal