Launch Videos

If I ask AI for one simple update, give me the latest on Project Alpha.

The spoken opening line (at most 25 words).

792k views

More views than 65% of the library · #209 of 598

Runtime
2:03
Posted
Sep 3, 2026
Pace
174 wpm
Coworker.ai on X

Today we're launching OM2. Your AI re-reads your entire company from scratch every time…

2:03 · Sep 3, 2026

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Launch anatomy

When each beat happens. Beats that weren’t found are left out; the full transcript isn’t published.

Launch anatomy for Coworker.aiRuntime 2:03. First five seconds: Other spoken line. Company named at 9s. Product named at 39s. Demo starts at 50s. Call to action at 1:54.0–5s hook · Other spoken lineCompany named at 9s9s Company namedProduct named at 39s39s Product namedDemo starts at 50s50s Demo startsCall to action at 1:541:54 Call to action0:000:311:021:322:03
  • First five secondsOther spoken line
  • Company named9s
  • Product named39s
  • Demo starts50s
  • Call to action1:54
Narration pace

174 words a minute · brisk

Narration pace: 174 words per minute; library median 142.SparseConversationalBriskDenselibrary median 142

Launches at this pace have a median of 327k views (n=215). Pace covers the whole runtime, pauses included.

Show the data
PaceMedian viewsVideos (n)
Sparse (0–80)571,51184
Conversational (80–140)346,258185
Brisk (140–180)326,715215
Dense (180–+)670,38071

How it compares

  • 3.1× the median problem, then agitate launch (257k, n=177)
  • 5.6× the median enterprise SaaS launch (142k, n=61)
  • 1.9× the library median (407k, n=598)
Where this launch landsEach dot is one launch. The ringed dot is this one.
  1. All launchesn=598 · median 407k
  2. Problem, then agitaten=177 · median 257k
  3. enterprise SaaSn=61 · median 142k

One launch Median This launchViews, log scale

Show the data
GroupVideosMedian25th pct75th pctMax
All launches598407,120103,0301,346,326138,357,050
Problem, then agitate177256,92360,264948,24644,763,150
enterprise SaaS61142,33032,387515,67219,483,811

Similar launches

All 177 problem, then agitate launches

Same hook style, closest view count, same category first.

  1. CDataenterprise SaaSYou’ve spent years teaching people how your company works. Your AI needs that knowledge…Your company's ability to use AI will determine your success or failure.Problem, then agitate1.3M views2:08Sep 29
  2. Ellyenterprise SaaSAI broke hiring. Candidates use AI to mass apply, recruiters use AI to mass deny…Resumes lie.Problem, then agitate863k views2:13Sep 10
  3. HUMAN BEHAVIORenterprise SaaShey! super excited to announce human behavior v2 ;) we raised $5M from @paulg…Fuck! All of our customers are churning.Problem, then agitate525k views0:49Aug 10
  4. Mergeenterprise SaaSWe just cut AI spend by 75% across an entire workforce in one click. Introducing: Merge…Every task your team runs defaults to the most expensive model available.Problem, then agitate524k views0:33Aug 18

Hook style, category, “why it worked” and the takeaway are AI-assisted labels, not hand-reviewed. Beat timings miss some moments: “not detected” does not mean it never happened.

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Videos belong to the companies that posted them and play through X’s official embed, which loads only after you click. Hook labels and “why it worked” notes are AI-assisted analysis and can be wrong. Curated from public launch posts on X. Data as of Nov 4, 2026. Corrections and removal