Launch Videos

I'm never gonna be a movie star Molly.

The spoken opening line (at most 25 words).

327k views

Fewer views than 55% of the library · #331 of 598

Runtime
8:28
Posted
Jul 29, 2026
Pace
168 wpm
Onton on X

Today we’re announcing Ontology 1, our newest AI model. Perhaps surprisingly, it’s at…

8:28 · Jul 29, 2026

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Launch anatomy

When each beat happens. Beats that weren’t found are left out; the full transcript isn’t published.

Launch anatomy for OntonRuntime 8:28. First five seconds: Intro or brand. Demo starts at 20s. Product named at 1:39. Company named at 3:47.0–5s hook · Intro or brandDemo starts at 20s20s Demo startsProduct named at 1:391:39 Product namedCompany named at 3:473:47 Company named0:002:074:146:218:28
  • First five secondsIntro or brand
  • Company named3:47
  • Product named1:39
  • Demo starts20s

Not detected: call to action

Narration pace

168 words a minute · brisk

Narration pace: 168 words per minute; library median 142.SparseConversationalBriskDenselibrary median 142

Launches at this pace have a median of 327k views (n=215). Pace covers the whole runtime, pauses included.

Show the data
PaceMedian viewsVideos (n)
Sparse (0–80)571,51184
Conversational (80–140)346,258185
Brisk (140–180)326,715215
Dense (180–+)670,38071

How it compares

  • 0.6× the median humor or meme launch (536k, n=22)
  • 0.4× the median AI model launch (729k, n=48)
  • 0.8× the library median (407k, n=598)
Where this launch landsEach dot is one launch. The ringed dot is this one.
  1. All launchesn=598 · median 407k
  2. Humor or memen=22 · median 536k
  3. AI modeln=48 · median 729k

One launch Median This launchViews, log scale

Show the data
GroupVideosMedian25th pct75th pctMax
All launches598407,120103,0301,346,326138,357,050
Humor or meme22535,534202,3211,118,00410,265,531
AI model48728,556326,7152,316,24539,909,098

Similar launches

All 22 humor or meme launches

Same hook style, closest view count, same category first.

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  3. GLIFAI agentWe're launching Glif V2 today ...and it created 5 launch videos for us! Glif is a…Hey, hey, hey! Are you using AI yet?Humor or meme277k views1:43Apr 23
  4. StatusfundingStatus has raised $17M in seed and Series A funding led by @AbstractVC, @generalcatalyst…I have a really good one!Humor or meme262k views0:58May 19

Hook style, category, “why it worked” and the takeaway are AI-assisted labels, not hand-reviewed. Beat timings miss some moments: “not detected” does not mean it never happened.

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Videos belong to the companies that posted them and play through X’s official embed, which loads only after you click. Hook labels and “why it worked” notes are AI-assisted analysis and can be wrong. Curated from public launch posts on X. Data as of Nov 4, 2026. Corrections and removal