Launch Videos
Imbue
Yesterday we launched Bouncer to put users in control of their Twitter feed. Today, we…
No clear spoken opening: the video opens on music, text or visuals. Shown instead: the start of the post text.
5.5M views
More views than 94% of the library · #31 of 598
- Runtime
- 0:32
- Posted
- Apr 10, 2026
- Pace
- 40 wpm
Yesterday we launched Bouncer to put users in control of their Twitter feed. Today, we…
Nothing from X loads until you click. Loading fetches X’s embed script, which can set cookies. Nothing autoplays from this page. Open on X
Launch anatomy
When each beat happens. Beats that weren’t found are left out; the full transcript isn’t published.
- First five secondsOther spoken line
Not detected: company named, product named, demo starts, call to action
40 words a minute · sparse
Launches at this pace have a median of 572k views (n=84). Pace covers the whole runtime, pauses included.
Show the data
| Pace | Median views | Videos (n) |
|---|---|---|
| Sparse (0–80) | 571,511 | 84 |
| Conversational (80–140) | 346,258 | 185 |
| Brisk (140–180) | 326,715 | 215 |
| Dense (180–+) | 670,380 | 71 |
How it compares
- 18× the median funding announcement launch (303k, n=91)
- 10× the median consumer app launch (549k, n=40)
- 13× the library median (407k, n=598)
- All launchesn=598 · median 407k: 598 launches, median 407,120 views
- Funding announcementn=91 · median 303k: 91 launches, median 302,617 views
- consumer appn=40 · median 549k: 40 launches, median 548,742 views
One launch Median This launchViews, log scale
Show the data
| Group | Videos | Median | 25th pct | 75th pct | Max |
|---|---|---|---|---|---|
| All launches | 598 | 407,120 | 103,030 | 1,346,326 | 138,357,050 |
| Funding announcement | 91 | 302,617 | 99,073 | 1,218,571 | 14,373,501 |
| consumer app | 40 | 548,742 | 148,479 | 2,260,623 | 19,449,956 |
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All 91 funding announcement launchesSame hook style, closest view count, same category first.
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Funding announcement6.5M viewsRuntime 1:22Jul 15 - HobbesAI agentWe raised $6M to kill the book-a-demo button with self-improving agents, led by…
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Hook style, category, “why it worked” and the takeaway are AI-assisted labels, not hand-reviewed. Beat timings miss some moments: “not detected” does not mean it never happened.
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Videos belong to the companies that posted them and play through X’s official embed, which loads only after you click. Hook labels and “why it worked” notes are AI-assisted analysis and can be wrong. Curated from public launch posts on X. Data as of Nov 4, 2026. Corrections and removal