Launch Videos
Slack
Now building is a team sport. Introducing Slack Code: a new way for your team and AI…
No clear spoken opening: the video opens on music, text or visuals. Shown instead: the start of the post text.
590k views
More views than 58% of the library · #251 of 598
- Runtime
- 0:21
- Posted
- Aug 20, 2026
- Pace
- no speech
Now building is a team sport. Introducing Slack Code: a new way for your team and AI…
Nothing from X loads until you click. Loading fetches X’s embed script, which can set cookies. Nothing autoplays from this page. Open on X
Launch anatomy
When each beat happens. Beats that weren’t found are left out; the full transcript isn’t published.
- First five secondsNo speech
Not detected: company named, product named, demo starts, call to action
No speech
Show the data
| Pace | Median views | Videos (n) |
|---|---|---|
| Sparse (0–80) | 571,511 | 84 |
| Conversational (80–140) | 346,258 | 185 |
| Brisk (140–180) | 326,715 | 215 |
| Dense (180–+) | 670,380 | 71 |
How it compares
- 0.7× the median product name reveal launch (808k, n=15)
- 1.3× the median dev tool launch (465k, n=76)
- 1.4× the library median (407k, n=598)
- All launchesn=598 · median 407k: 598 launches, median 407,120 views
- Product name revealn=15 · median 808k: 15 launches, median 807,502 views
- dev tooln=76 · median 465k: 76 launches, median 464,900 views
One launch Median This launchViews, log scale
Show the data
| Group | Videos | Median | 25th pct | 75th pct | Max |
|---|---|---|---|---|---|
| All launches | 598 | 407,120 | 103,030 | 1,346,326 | 138,357,050 |
| Product name reveal | 15 | 807,502 | 546,709 | 1,583,684 | 10,424,035 |
| dev tool | 76 | 464,900 | 185,732 | 938,091 | 4,777,820 |
Similar launches
All 15 product name reveal launchesSame hook style, closest view count, same category first.
- Exadev toolIntroducing Exa in Codex & ChatGPT: Give Codex access to 100B+ websites, docs, papers…No spoken openingProduct name reveal808k viewsRuntime 0:23Aug 20
- brrrconsumer appI’ve been working on something… and it’s now on the App Store! 👀 Introducing brrr 🚀 Push…No spoken openingProduct name reveal700k viewsRuntime 0:19Mar 25
- Unitydev toolIntroducing Unity 7 - built for a faster-moving, more open industry where creators…No spoken openingProduct name reveal620k viewsRuntime 0:16Jul 21
- HeroUIdev toolIntroducing HeroUI v3 🔥 A complete rewrite for React. A brand-new library for React…No spoken openingProduct name reveal547k viewsRuntime 1:16Mar 21
Hook style, category, “why it worked” and the takeaway are AI-assisted labels, not hand-reviewed. Beat timings miss some moments: “not detected” does not mean it never happened.
Get weekly insights on every new launch video
Every week, a breakdown of each new B2B launch video: how it hooks viewers in the first few seconds, and what worked.
One short email a week.
Unsubscribe with one click, any time.
We use your email only to send this digest. See our privacy policy.
Videos belong to the companies that posted them and play through X’s official embed, which loads only after you click. Hook labels and “why it worked” notes are AI-assisted analysis and can be wrong. Curated from public launch posts on X. Data as of Nov 4, 2026. Corrections and removal