Launch Videos

Every piece of software has predetermined what we could do with it.

The spoken opening line (at most 25 words).

745k views

More views than 64% of the library · #215 of 598

Runtime
1:23
Posted
Aug 31, 2026
Pace
131 wpm
Runway on X

Today, we're sharing new research on Solaris, our first Interface World Model. Solaris…

1:23 · Aug 31, 2026

Nothing from X loads until you click. Loading fetches X’s embed script, which can set cookies. Nothing autoplays from this page. Open on X

Launch anatomy

When each beat happens. Beats that weren’t found are left out; the full transcript isn’t published.

Launch anatomy for RunwayRuntime 1:23. First five seconds: Other spoken line. 0–5s hook · Other spoken line0:000:210:421:021:23
  • First five secondsOther spoken line

Not detected: company named, product named, demo starts, call to action

Narration pace

131 words a minute · conversational

Narration pace: 131 words per minute; library median 142.SparseConversationalBriskDenselibrary median 142

Launches at this pace have a median of 346k views (n=185). Pace covers the whole runtime, pauses included.

Show the data
PaceMedian viewsVideos (n)
Sparse (0–80)571,51184
Conversational (80–140)346,258185
Brisk (140–180)326,715215
Dense (180–+)670,38071

How it compares

  • 2.9× the median problem, then agitate launch (257k, n=177)
  • 1.0× the median AI model launch (729k, n=48)
  • 1.8× the library median (407k, n=598)
Where this launch landsEach dot is one launch. The ringed dot is this one.
  1. All launchesn=598 · median 407k
  2. Problem, then agitaten=177 · median 257k
  3. AI modeln=48 · median 729k

One launch Median This launchViews, log scale

Show the data
GroupVideosMedian25th pct75th pctMax
All launches598407,120103,0301,346,326138,357,050
Problem, then agitate177256,92360,264948,24644,763,150
AI model48728,556326,7152,316,24539,909,098

Similar launches

All 177 problem, then agitate launches

Same hook style, closest view count, same category first.

  1. EngrammeAI modelPersistent memory is the Achilles heel of AI. Engramme’s Large Memory Models (LMMs)…What if the greatest ideas in history were forgotten?Problem, then agitate1.1M views1:02Apr 28
  2. TetherAI modelTether ❤️ Africa Where you are born should never limit your potential. True progress…For millions of people across Africa, access to stable money, stable energy, and increasingly stable intelligence is still the missing layer.Problem, then agitate842k views1:35Sep 2
  3. Agnost AIAI modelStop using your agent logs just for debugging. Use them to train your own model. Today…At Agnost AI, we help companies analyze their user conversations with AI agents.Problem, then agitate696k views0:44Aug 20
  4. VidRushAI modelToday we’re launching Persona I - the cheapest long-form AI avatar model on the market…No spoken openingProblem, then agitate411k views1:09Sep 17

Hook style, category, “why it worked” and the takeaway are AI-assisted labels, not hand-reviewed. Beat timings miss some moments: “not detected” does not mean it never happened.

Weekly, free

Get weekly insights on every new launch video

Every week, a breakdown of each new B2B launch video: how it hooks viewers in the first few seconds, and what worked.

Hook breakdown included

One short email a week.

Unsubscribe with one click, any time.

You are on the list. The first email arrives next week.

We use your email only to send this digest. See our privacy policy.

Videos belong to the companies that posted them and play through X’s official embed, which loads only after you click. Hook labels and “why it worked” notes are AI-assisted analysis and can be wrong. Curated from public launch posts on X. Data as of Nov 4, 2026. Corrections and removal